3 Year Strategic Plan
MEMBERSHIP ENGAGEMENT
The Sylvania Chamber is designed to support our membership and provide a return on investments made into the organization. It is our obligation to provide benefits to our members with their investment of funding, time, and knowledge.
COMMITTEES. Cultivate committees that will rely on active committee members to grow and achieve goals; committees will provide opportunities build relationships with similar members and ensure members have a voice in chamber and community topics.
Committees includes but are not limited to Community/Government Affairs, Young Professionals, Tourism, Diversity (DEI), Workforce, Community Events, etc.
PARTNERSHIPS. Develop partnership with Lourdes University & Sylvania Schools to bridge the gap between students and future employers through educational and workforce opportunities.
COORDINATION. Expand our coordinating efforts to open lines of communication to our civic and business communities, increase membership benefits through affinity programs which will in turn allow for new and existing businesses to prosper in the Sylvania area.
EVENTS & PROGRAMS. Provide training/seminars for members seeking education in areas such as technology, managerial skills, and workforce matters. As well as provide opportunities for businesses to participate in civic events to increase brand awareness.
INVESTMENT
The Sylvania Chamber is designed to support our membership and provide a return on investments made into the organization. It is our obligation to provide benefits to our members with their investment of funding, time, and knowledge.
MEMBERSHIP. Offer opportunities to support our members and provide a larger return on their investment made to the Sylvania Area Chamber of Commerce through CRM and web development.
TECHNOLOGY. Provide technology for the Sylvania Chamber team that can assist with automation, organization, and growth of the chamber. Ultimately increase the membership benefits provided to businesses, organizations, and individuals through technology advancements.
PROFESSIONAL DEVELOPMENT. Allow for professional develop opportunities and growth of the current and future chamber team. Including certification programs, attending development courses locally and nationally, and participating in larger chamber of commerce organizations.
STAFFING. Hire additional staff member(s) at the Sylvania Chamber to balance duties and responsibilities on current team to ensure exceptional growth of the organization.
MARKETING AWARENESS
The Sylvania Chamber will increase marketing efforts of the Sylvania area locally and statewide.
MEMBERSHIP. Establish resources to provide information for
existing and new members. Materials and information will
include membership welcome packets, digital advertisement
opportunities, event awareness, highlights of current events,
activities, and membership.
COMMUNITY RESOURCES. Inform the community about the
chamber benefits, events, and programs through the
production of new resources such as newsletters, social media
promotion, local maps, and residential welcome packets.
Members will have additional marketing opportunities through
said production. TOURS: Develop tours that will share
Sylvania’s story to high level executives from local businesses,
such as Lourdes University and ProMedica Flower Hospital that
will provide insight and welcoming features.
TOURISM. Build relationships with marketing partners to share
Sylvania’s story and increase tourism opportunities in our
Sylvania area.
CHAMBER PROMOTION. Devote resources to advertise the
Sylvania Chamber to the business community in the Sylvania
area to increase brand awareness and visibility through digital,
print, and social media marketing.
FOUNDATION GROWTH
The Sylvania Chamber launched the Sylvania Area Chamber of Commerce Foundation in the spring of 2022 to develop funding for educational, beautification projects which will support the Sylvania area.
BEAUTIFICATION PROJECTS. The Foundation will plan and
execute projects that support the commercial, industrial, and
civic interest of our businesses.
EDUCATIONAL PROJECTS. Partnership within the Sylvania
Schools and Lourdes University system will be reviewed and
designed to equip the next generation of employees and
leaders with skill sets to improve their future opportunities.
